What is MICE? Mice or Meetings-Incentive-Conferences-Events – terms that are widely used in business tourism around the world. Why in Uzbekistan? Uzbekistan is situated in the heart of the Central Asia and this is the place, where the caravans of merchants gathered since the old days. Since that time nothing has been changed, as in fact Uzbekistan is a pearl of the East and thanks to large number of ancient architectural structures and hospitality of local people everyone can find here all conditions to host from every corner of the world.